Service 01 · Start here
Data Therapy is a regular 45-minute session that helps a leader — or a whole leadership team — decide with a method: clear the backlog, agree the numbers, and follow through. Personal or group, online or in London. The first session is free.
Nobody teaches people how to make decisions. Not at school, not at university, not in most companies. There is no process for it — so decisions pile up, get postponed, or get made on gut feel and never checked.
Data Therapy fixes that, one session at a time.
In personal Data Therapy we work with one leader — usually a CEO or a founder — on the decisions in front of them: which ones matter, what each one rests on, whether the data is there, what was decided last time and whether it actually happened. It works like having a chief operating officer at your side — or standing in for one, if you don't have one yet.
In group Data Therapy we work with a leadership team to agree how you make decisions together: which metrics you use, how exactly each one is calculated, what it's called, and who owns it. So everyone in the room means the same thing by “margin”.
Sessions last 45 minutes. Weekly for the first month, then less often once the process runs. Everything we agree goes into your decision ledger, so nothing gets lost between sessions.
| Personal Data Therapy | Group Data Therapy | |
|---|---|---|
| Who | One leader: CEO, founder, COO, managing director | A leadership or management team |
| Goal | Help you decide — and build your own process for deciding | Align the team on how decisions and metrics work |
| In the sessions | The decisions in front of you, what they rest on, the data behind them, follow-up on past decisions | Facilitated working sessions: metric definitions, decision rules, ownership |
| You keep | A decision ledger, a working rhythm, decisions made and tracked | An agreed metric set with definitions, a shared decision process |
45 minutes, online or in London. Bring your last ten significant decisions — any size. For each one, three questions:
From the answers we calculate your Decision Age: one number and three sub-scores — speed, memory, size — that show how your decision-making compares with a company of your size. We also count, by hand, the decisions currently waiting without a date.
Then we show what good looks like: examples of how well-run companies set up goals, metrics and decision processes.
You leave with one page: your Decision Age, your queue of undecided decisions, and what the next step would be. No obligation to continue.
Almost always. Dozens of decisions that are hard to make now, but have to be made to move on. We clear it, one by one.
Nothing that commits a leader to a decision by a date — so the hard ones wait.
Different teams, different dashboards, different formulas for the same number. Until that's fixed, every discussion is about the data instead of the decision.
The CEO of an e-commerce company came to us buried in day-to-day operations, with decisions stuck for weeks. Over three months of personal sessions we cleared the backlog and built a decision-making process around his business. Then we automated it — so the process now runs with far less of his time.
A large construction company had more metrics than anyone could use, and different teams counted them differently. In group sessions we brought a best-practice metric set for their business, they confirmed which ones matter, and we helped the leadership team agree on definitions, check the numbers and own them.
After the first free session we agree the format and cadence that fit. Pricing on request.
Yes. 45 minutes, no obligation.
No. Part of the work is checking whether the data you have is enough for the decisions you need to make.
A coach works on you; a consultant writes a report. Data Therapy works on your decisions: which ones, on what basis, and whether they actually happened — every week.
Your decisions and context live in your decision ledger. Between sessions you act on what was decided; next time we check how it went.
Yes. We're happy to sign an NDA before the first session.
Sometimes. If a decision needs data or a tool you don't have, we'll say so — and we can build it. But Data Therapy stands on its own.
45 minutes, online or in London. No obligation.
